Home - Written By Victoria Stokes

The go-to copywriter for health and wellness professionals – helping you get consistent clients with persuasive messaging

Services

Get Clients Now!

Done-for-you content packages so you can get consistent clients in your health & wellness business — month after month!

Surge Your Website Sales

Get persuasive copy for your website that turns casual lurkers into buyers and inspires your dream clients to click ‘Sign up now!”

Monetise Your Mailing List

Rocket your open rates, grow your list, and turn subscribers into clients with Emails To Earnings, the ONLY email marketing course for health and wellness business owners.

Content Clinic

Want to create your own content but need my magic touch? Let me audit, refine, and optimise it for engagement and conversions – while keeping your authentic voice.

About Me

Hi, I’m Victoria

.. and if your wellness business is booming one month and flatlining the next, oh boy do I know how that feels!

I’ve been stuck in a rut of inconsistent sales just like you.

The constant back and forth from potential clients in your DMs, the headache of trying to get seen on social media, and the frustration of looking at an inbox that isn’t flush with enquiries and sales.

Gosh, I wish I hadn’t been there, but I HAVE.

That all changed in 2024 when I mastered the art of activation copywriting and suddenly not only was my business booked out, I was waitlisting clients three months in advance.

And if you want that too? You’re *officially* in the room where it happens.

I know what it’s like to freakin’ hate sales…

I won’t bullsh*t you, when I transitioned from a 10-year journalism career in glossy magazines into copywriting, it took me two whole months to land my first client.

I knew something had to change, so I became obsessed with sales and conversions and learned how they could be impacted with just a few words.

~And so my activation copywriting formula was born~

Fast forward to now and I’ve helped over 50 health and wellness business owners book out and sell out with content that’s playful, personable, and never dull.

Apply to work with me

Want to sell authentically so you can make more money doing what you love? I got you!

As a wellness copywriter, I write words that do more than sound good. I bring personality and buyer psychology to people who have zero interest in sounding salesy.

Words are my zone of genius and I firmly believe creating content shouldn’t pull you away from yours.

Get in touch.

I’ve written for…

Here’s what previous clients have to say…

We recently worked with Victoria on corporate copy for both a presentation and a website update. She listened intently to our story and crafted it in the fun and playful tone we requested. A consummate professional who followed the brief perfectly and hit every timeline milestone. Would highly recommend.

Kieran Walsh, CEO, National Beauty Distribution

Victoria has consistently delivered exceptional work on multiple occasions for my websites.

Her profound understanding of diverse topics,
coupled with her ability to craft informative articles in an engaging and easy-to-read style, has been invaluable to my business.

Working with Victoria is always a pleasure, and she has become my trusted go-to freelancer for all written content needs.

David Pinkney, Founder, Virtual Web Group

What can I say, the blogs and newsletters are brilliant and make my life so much easier. Victoria respects my need for research (fundamental to my work) and has really captured how I like to have fun and be playful with language. I look forward to integrating her work into my content creation plans more in the future.

Natalie Burrows, Founder, Integral Wellness

Victoria always knocks it out of the park. I love the way she takes the topic and runs with it and she really gets both of our audiences; the tone of her features is always spot on. Looking forward to reading more of her great work!

Laura Coppock, Senior Dual Content Creator, Health & Wellbeing Magazine

Hiring Victoria to help me write the copy for a new service I am launching was one of the best decisions I could have made. She brought my sales page to life and I could not be more grateful for her thoughtful, compelling and effective words that sell.

Sarah Doyle, Life Coach & Founder Of The Better Life Project

Great work once again from Victoria! She’s a fantastic writer.

John, CEO of Wixmna

Victoria’s writing is exceptional. It’s easy to read and understand – and very informative, which is exactly what I’m looking for. Thank you again for doing a really great job.

David Pinkney, Founder of Virtual Web Group

This was fantastic! Outstanding job with this feature. Thanks so much for all your work on this. I think it’s going to help a lot of people today

Jase Peeples, Editor at Healthline

Great work! Victoria produced a wonderful article providing 5 tips on outsourcing which I can’t wait to publish! Will definitely use Victoria again! Thank you.

Jonathan, Content Manager at AnyTask

Really happy with this article, very well researched and Victoria was more than happy to work on it. Will definitely be coming back!

Hannah, Content Manager at AnyTask